They say a picture is worth a thousand words. I don't know who "they" are, but the the truth is, nothing is more impactful than the right words. (Nope. Not even a spectacular sunset, on a beach in Maui, with seven filters applied.)
Everyone has something to say. When you can't find the right words...
I'm a content writer & editor based in San Francisco.
As someone who's been a lover of words since winning the English award at Grade 8 grad, there's a good chance I have the right words for you. I'm a skilled communicator with almost 20 years of experience writing and editing various forms of business, marketing, creative, and technical content.
I work closely with my clients to craft content that is compelling and persuasive, contributes to business development activities, and positions the company as a thought leader. Most of my career has been spent as a trusted proposal writer for large, international accounting firms. But I really enjoy working with private, entrepreneurial clients.
Oh, and good song lyrics give me goosebumps.
Proposal Writing
Let's call a spade a spade...or something equally cliche. This is my area of expertise and, until recently, my first love. When I tell people I'm a proposal writer, most don't know what I mean and some think I'm in the wedding industry.
Unfortunately, I've not yet been asked to write the perfect request for one's hand in marriage, but I have been responding to RFx (that's proposal speak for Request for Proposals, Request for Qualifications, Request for Information, and other various requests) and directly supporting business development through ridiculously high-quality proposals since 2003. I've worked with some of the largest international organizations, learned their best practices, and then developed my own based on real experiences.
Blog Writing
Grant Writing
While I may be an expert (in my own right) proposal writer, nothing gets my creative juices flowing like trying to win money for a worthy cause. And this might be my new first love. I have experience writing grant applications for both not-for-profit and for-profit businesses with a focus on tech start-ups and healthcare. Whether you're looking for money to support your latest endeavor or realize your long-held dream, the right words can go a long way.
Social Media
Marketing
Blog and Article Writing
I used to write a blog, and then I got tired of trying to come up with unique and interesting topics to write about all the time. I've solved that problem by writing blogs and articles for other people. Give me a topic, I conduct research and/or use your source material, and craft engaging and informative content that shows the world just how knowledgeable and witty you are. Also, if you check out the Blogs section of my website, I may...just may..have started blogging again. (Gimme a break. I'm a Libra. We change our minds. A lot.)
Content Strategy
Web Content Review and Development
Often times, your website is your first impression. (How am I doing so far?). I don't know about you, but for me professional = error free. Most websites can benefit from a review by an unbiased third-party who knows what consumers want to see and what they don't want to see. I understand writing for Search Engine Optimization (SEO) and can help you make sure your first impression is your best.
Featured Work
Elephant Journal
What Happened when I posted an Open Letter to my Ex’s new Partner.
Heather is a rare and trusted strategic writer - she has created amazing value for our organization. She expertly dives in to understand complex projects and moves quickly to create value. She is a gifted and creative writer who excels at focusing messages, proactively filling gaps, and drawing the reader in. Heather's expertise is also broad - she is great at business plans, proposal writing, marketing messaging and storytelling. She is smart, accountable, and talented.
Erin Sharp
Principal, Pivot Innovation
Heather is a fantastic business writer and researcher. Sharp, quick, and attuned to a customer's needs. She is an absolute gem for anyone who needs a proposal or editorial writer or a blogger for accounting, tax or immigration law specialties. There may be other fields she is excellent in too, but for the three named, I have first-hand experience. Very thankful to have her as part of our extended business team.
Elena Lapitsky-Hanson
Hanson Crossborder Tax Inc.
Howard Chen,
President,
GMM Group
Heather Romito Tel: 289-527-3810 heatherlynks@gmail.com
I had the pleasure of working with Heather when she was at KPMG. We worked together for a number of years as part of the Southwestern Ontario marketing team. Heather was a critical member of our team. She was extremely successful in leading our proposal efforts, directing everything from our messaging and positioning strategy to copywriting. Beyond this, Heather was simply a pleasure to work with. She's bright, energetic and full of great ideas. I would wholeheartedly recommend Heather to anyone looking for strategic advice in building their business.
Chris Dippell,
President, COPP Marketing + Design